Quality deserves recognition
How is your brand doing? We are here to strengthen it.
Our Vision
A quality network is an individual achievement based on the intrinsic qualities of its owner. Skilfully built over the years, it allows you to communicate with the right audience in the most appropriate way in order to reach the heart of the target, achieve consensus and promote the message or product in a robust and sustainable manner.
When it comes to what we do, the simplest process is as follows:
“ Try the experience – Bring in a PR specialist ”

Getting together
We put humans first and foremost, and meeting you is one of The Luxury PR’s priorities. We will travel wherever suits you, including abroad, to meet your teams, understand your requirements and implement the most appropriate strategy according to your needs and your company structure.

Awareness
Our expertise allows us to quickly assess the action plan needed to achieve your PR and communication objectives. A reasonable, effective assessment is the first step towards successful action.

Our Proposals
The Luxury PR places the trust and peace of mind of its clients first and foremost, so transparency is key when our suggestions for action are presented and discussed with the client. Our proposals include a detailed presentation of the objective as well as the means used to achieve it, in addition to a detailed list of activities.

Long-term follow-up
The Luxury PR is your trusted partner and works with sustainable customer relations in mind. Always attentive to your needs, we will continue to follow up with you and answer all your questions and needs well beyond the completion of the mandate.
What is on your mind?

Be the change you seek
Whether it is about a product, a service or an event

We are there
When you most need it

Never be overlooked
In a highly competitive world
A success story
Paul Newman’s Paul Newman Rolex Cosmograph Daytona
When it comes to illustrating this meticulous approach, composed of subtlety, vision and unfailing determination, the example of the success story related to the sale of Paul Newman’s Paul Newman Rolex Cosmograph Daytona watch by our client Phillips auctioneers is one of the most significant.
From the moment the watch was entrusted to our client until its sale in New York on October 26th, 2017 for $17.7 million, The Luxury PR provided extensive input to all stages of communication, dissemination of information and selection of the best media contacts in distributing the message.
Our services

Strategic PR consulting

Public relations / media

Events
Asta Ponzo and her professional network
For almost a decade, Asta Ponzo has assisted prestigious clients such as the Grand Prix d’Horlogerie de Genève, PHILLIPS in Association with Bacs & Russo – watchmaking department, Raymond Weil SA, watch designer Jean-Marc Wiederrecht, the Concours d’Élégance Suisse and many others in achieving their communication objectives.
Find out more about Asta’s journey
The Luxury PR
is a Swiss communication and public relations agency located in Geneva. The Luxury PR was born of a desire to place extremely specific skills related to the world of luxury at the service of the most discerning clients, by combining high-end expertise and emotional intelligence.

Our Values
The fundamental values underpinning not only our daily work, but our vision of life in general are linked to extreme discipline, loyalty, a sense of service and uncompromising professionalism.
Our goal is to meet the expectations of our clients by understanding how their entity functions and together establish the projects on which our particular skills can make their lives easier while helping them to achieve high level objectives.
An irreproachable knowledge of these specific environments, an extremely robust and hard-working network, and a keen awareness of the economic stakes linked to the company are essential elements in ensuring that these objectives achieve a successful conclusion.

Contact us
Let's chat and see if we would benefit from working together.